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BITBRIEF

Institutional research · AI · Cybersecurity · Digital assets

Vol. 01 · No. 17

What decides the cost and speed of inference

The token price is the line everyone compares and the smallest one in the bill. Latency, context, placement and power decide the rest.

In short

Per-token prices for comparable models now sit in a narrow band, which makes them the least informative number when choosing where to run inference.

Analysts at a Linux Foundation summit put tokens at 10% to 25% of total AI spend once infrastructure, energy, capital, software and labour are counted, and 86% of companies in the accompanying survey were evaluating or already using model routers.

What separates providers is latency: time to first token for the same model on the same prompt varies by more than a factor of three, and agent workloads add thousands of turns an hour that load cache and scheduling rather than raw arithmetic.

New hardware changes the picture on its own timetable: OpenAI's Jalapeno inference chip reaches volume only at the end of 2027, and Cerebras doubled throughput by taking a rack to 125–135 kW.

Why is the token price the wrong number to compare?

Token pricing across major inference providers converged for comparable models some time ago. That makes it the line every comparison starts with and the one that tells you least, because the rest of the bill is not on the pricing page.

Forrester's write-up of the Linux Foundation analyst summit gave the rest of the bill a name: total cost of AI. Its claim is that tokens are only 10% to 25% of total AI spend once infrastructure, energy, capital, software and licensing, and the labour to produce and consume AI are counted. The State of Tokenomics 2026 study behind it covers 472 respondents in 11 industries: 96% use frontier models, 87% cloud providers and 64% AI embedded in existing products, and half work across at least four of six channels.

Context is the token multiplier a team chooses for itself. IBM Research's study of agent memory on AppWorld is the cleanest illustration we have reported. On gpt-oss-120b, a curated set of retrieved guidelines added 5% to the tokens per run, from 110K to 116K, while the full guideline set added 51%, to 166K. On DeepSeek-V3.2 the full set pushed 148K to 263K, a 78% increase. The same memory configuration bought 16.1 points of task completion on one model and nothing at all on GLM-5.

What actually decides latency?

For interactive products the deciding number is time to first token, and it varies by more than a factor of three for the same model on the same prompt. That difference is the purchasing decision for a chat product and invisible on any price list. In trading the same logic is sharper: when desks run similar models, the edge goes to whoever answers first, and whoever can slow your inference or poison the retrieval feeding it can move your decisions without touching the model.

Underneath latency sits placement. SemiAnalysis's analysis of mixture-of-experts serving makes the point that MoE changed which tensors are active per token and therefore which parts of a cluster have to sit physically close together. Serving runs inside a cluster coordinated by an orchestration layer such as NVIDIA Dynamo or Mooncake, alongside inference servers like vLLM or SGLang, and the unit of work is the turn. The server keeps a KV cache for the session, and an agent on a long task can generate thousands of turns an hour and pause for hours or days before resuming. That load profile puts weight on cache retention and scheduling rather than on raw arithmetic.

LeverWhat it changesWhat to ask
Token priceThe visible line; converged across providers for comparable modelsTreat it as table stakes and ask about everything below
Context and memoryTokens per request; a full memory set raised them by 51% and 78% in one studyHow is context trimmed, cached and billed between turns?
Time to first tokenHow interactive the product feels; varies by more than 3× for the same modelMeasured on your prompts, not on a published benchmark
Placement and cacheWhether MoE serving and long agent sessions stay fastWhere does the KV cache live between turns, and for how long?
Power and hardwareRack density and when capacity exists in quantityWhat is the delivery date and the power draw per rack?
ControlWhether a hosted policy can refuse the workloadCan the same weights run on infrastructure you control?
Where the bill and the wait actually come from

What do the new inference chips change, and when?

SemiAnalysis's numbers on OpenAI's Jalapeno, an inference chip designed with Broadcom and built by TSMC on N3P, are 13.4 PFLOPs of MXFP4 and 15.4TB/s of HBM4 per package at 700W per compute die. On single-token prediction it is reported above 700 tokens per second per user on DeepSeek R1 at low concurrency, and performance per dollar comes out comparable to Nvidia's Vera Rubin. Production ramps through 2027, with volume concentrated at the end of the year.

Cerebras took the other route with the CS-4: the same wafer, rebuilt power and cooling, roughly double the clock. The claimed result is about 4,000 tokens per second per user on frontier models against 2,000 for the CS-3. The cost is power: a CS-3 wafer draws about 23kW, while a CS-4 rack holding three wafers is quoted at 125 to 135kW. Neither pricing nor general availability was stated.

A chip that wins on throughput per megawatt but arrives in quantity at the end of 2027 does not change a 2026 or 2027 buildout. For capacity planning the delivery date and the rack power line matter more than the peak figure.

Is decentralised GPU capacity cheaper for inference?

For interruptible batch work — rendering, fine-tuning, evaluation sweeps — the discount against hyperscaler on-demand pricing is substantial and holds up. For latency-sensitive inference it largely disappears once cold starts and routing overhead are counted. The networks whose utilisation rose were the ones that solved verification and positioned themselves as batch markets. MoE placement adds a structural reason: useful serving depends on what sits close to what, which a geographically scattered fleet cannot advertise.

How do you make a model cheaper to serve?

Distillation moves cost from inference to training: a mid-size model trained largely on a larger system's output reaches accuracy that once needed far more parameters. That suits anyone serving high volume and suits nobody serving a long tail of low-traffic tasks. Quantisation attacks the same bill from the other side. Liquid AI's quantisation-aware distillation checkpoints in Q4_0 recover 96.5% to 97.4% of full-precision accuracy and match Q5_K_M or Q4_K_M quantisations while decoding 3% to 33% faster.

Who controls the inference path?

Hosted inference puts a policy you do not own in the middle of your workload. When Hugging Face investigated the intrusion of July 2026, the hosted commercial models it tried first refused to reason about the attack code, so it ran an open-weight model, GLM-5.2, on its own hardware. The lesson is not that guardrails are wrong; it is that a team depending solely on hosted inference should know in advance which workloads might be refused.

Verifiable inference is the opposite trade: proof that a specific model produced a specific output, so a buyer can pay for the result automatically. Proving cost scales badly with model size, which keeps it economic for small specialised models and not for frontier ones.

Questions

What share of AI spending goes on tokens?
According to the analysis presented at the Linux Foundation analyst summit and written up by Forrester, tokens are 10% to 25% of total AI spend once infrastructure, energy, capital, software and licensing, and labour are included.
Why do two providers charging the same per token feel so different?
Because latency is not priced. Time to first token for the same model on the same prompt varies by more than a factor of three between providers, and for an interactive product that difference decides the experience.
Does giving an agent more memory always help?
No. In IBM Research's AppWorld study the same memory configuration gained 16.1 points on one model and nothing on another, while the full guideline set raised token use by 51% to 78%. Memory is a dose to calibrate per model.
Is decentralised GPU capacity cheaper for inference?
For interruptible batch work the discount holds. For latency-sensitive inference it largely disappears once cold starts and routing overhead are counted.

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